Hoka VS Brooks: Which is Better?

When it comes to choosing the right running shoe, two of the top brands on the market are Hoka and Brooks. Both companies make high-quality shoes designed for runners, but they each have their own unique style and technology.

This detailed guide contrasts the core elements of Hoka and Brooks shoes to provide key insights into determining if one brand stands out over the other for your individual foot type, running style, and preferences.

Comparison Table Between Hoka And Brooks:

FeaturesHokaBrooks
Founded In2009, France1914, USA
Comfort & FitMaximal cushioning, wide toe boxVariable based on model – some very cushioned, some firmer
Color OptionsLimited compared to other brandsWide range of color options
DurabilityLess durable than some brandsGood overall durability
PerformanceExcellent cushioning, smooth rideResponsive cushioning, support features like GuideRails
Design & StyleThick, bulky midsole – unique lookTraditional running shoe look
PopularityGrowing rapidly in recent yearsEstablished brand, well-known in running
Best Selling ModelBondi 8Adrenaline GTS

Hoka Overview:

Founded in 2009 by Nicolas Mermoud and Jean-Luc Diard, Hoka One One burst onto the scene with their super thick midsoles, aiming to provide maximum cushioning for runners.

Nicolas Mermoud and Jean-Luc Diard

Initially, their oversized design was polarizing. But as more runners experienced the plush ride, Hoka gained a cult following among ultramarathoners and trail runners.

Hoka remains focused on cushioning and stability to create a smooth, comfortable run. Signature technologies like the Meta-Rocker outsole encourage a natural gait cycle and transition. The roomy toe box allows your feet to splay and relax over long miles.

For runners who struggle with joint pain and hard impact, Hoka’s pillow-like foam brings sweet relief. The soft landings and energetic rebound make each stride feel effortless. It’s easy to see why Hokas have a reputation for comfort.

Hokas aren’t the most flexible shoe due to the higher platform. And the bulky silhouette isn’t for everyone. But for runners craving a cushy feel, Hoka delivers plush shoes that can go the distance in blissful comfort.

Brooks Overview:

Brooks running shoes originated in 1914 in Seattle, Washington when the Brooks Shoe Company was founded. Though it started as a specialty shoe brand, Brooks eventually pivoted to focus on athletic and performance footwear in the 1970s.

Some of the long-running iconic features of Brooks shoes include:

  • BioMoGo DNA: An adaptive midsole foam that provides soft landings followed by firm toe-offs for propulsion.
  • GuideRails: An engineered support system around the midsole to limit excess pronation or inward foot rolling.
  • Flextra: Outsole rubber strategically placed for flexibility where the foot needs to move.
  • Ideal Pressure Zones: Designated cushioned zones on the outsole positioned under important areas.
  • Adjustable saddle: A structured component that customizes midfoot support and fit.
  • HydroFlow: Shock-absorbing cushioning units in the midsole for plush softness.

In addition to catering to regular neutral runners, Brooks offers stability, trail, walking, and casual shoes. Some of their most popular models through the years include the Ghost, Adrenaline GTS, Glycerin, and Ravenna.

With over 100 years of experience, Brooks uses proven technologies and innovations to create high-performance shoes suited for runners of all types. Their wide selection and consistent fit keep runners coming back year after year.

Major Differences Between Hoka and Brooks

Now that we’ve got the background on both brands, let’s explore how Hoka and Brooks compare across some key factors:

1) Comfort and Fit

Hoka shoes are renowned for their plush, pillowy-soft feel thanks to the extra thick midsoles. They have a wider toe box and lots of cushioning. This makes them ideal for recovery days or runners who want a soft feel. They may feel too unsteady at faster paces.

Brooks offers a range of cushioning options from soft to firm. Their shoes fit a wider range of foot types with models like the Glycerin for maximum cushion and the Launch for a firmer, snappier feel. Those with narrower feet may prefer Brooks.

Also Check Out: Hoka VS On Cloud: Which Is Better?

2) Durability and Performance

The softer foams in Hokas tend to compress and lose their bounce over time. Rubber outsoles help improve durability, but overall they are not as long-lasting as some brands. The thick midsoles give them a smooth, rockered feel during running.

Brooks uses long-lasting materials like rubber outsoles and high-abrasion EVA foams. Their shoes maintain cushioning and responsiveness over more miles. Features like the GuideRails also improve stability and support during transitions and toe-offs.

Also Check Out: Altra Vs Hoka: Which Is Better?

3) Price

Hoka shoes range in price from about $100 on the low end to $250+ for some models. The average is around $140. This puts them at the high end of running shoe prices. You are paying more for the maximalist cushioning.

Brooks shoes span from budget-friendly around $100 to high-end around $160. The average cost is $120, making them an affordable option compared to other performance-run brands.

Also Check Out: Oofos VS Hoka: Which Is Better?

4) Design and Style

There’s no mistaking the look of Hoka shoes with their chunky, curved midsoles that bulge out beyond the outline of the shoe. They come in bright color combos and stand out. The design isn’t for everyone and they only offer a limited range of colorways.

Brooks shoes have more of a classic athletic shoe silhouette and look. They blend in for casual wear and come in a huge variety of color options to match anyone’s taste from bright and funky to subtle and neutral.

Also Check Out: Hoka VS Asics: Which Is Better?

5) Popularity

In recent years, Hoka shoes have exploded in popularity. The unique cushioning and comfort attracted the attention of runners and the brand has grown rapidly. They are now considered one of the major players in the run industry.

Brooks has been around for over 100 years and has an established reputation. They have a loyal following among runners of all levels. Their prominence has stayed steady rather than seeing sudden rapid growth.

Also Check Out: Saucony VS Hoka: Which Is Better?

6) Target Market

Hoka markets to runners who want maximum cushioning for comfort and recovery. Their shoes appeal most to heavier runners, older runners, and those wanting extra joint protection.

Brooks has an exceptionally wide target market spanning elite racers to casual joggers. Their broad range of styles suits runners of all abilities and preferences.

Performance Comparison: Hoka vS Brooks

Now let’s get specific and see how these two brands stack up for different running needs:

1) For Nurses

With the plush cushioning and shock absorption of the Hoka Bondi or Clifton models, nurses who need comfortable shoes for long hours on their feet will appreciate the pillow-like feeling.

The thick foam helps prevent foot fatigue and joint pain even after 12+ hours of wear, making Hoka an ideal choice for healthcare workers.

2) For Walking

Both Hoka and Brooks cater well to walkers needing lightweight, flexible, and cushioned shoes for everyday wear.

The Hoka Bondi provides ample pillowy softness and support for all-day comfort while the Brooks Ghost is a versatile option with DNA foam cushioning. For leisurely walking, you can’t go wrong with either brand.

3) For Running

Serious runners and racers may prefer the wide range of Brooks models geared for speed work, tempo runs, and competitions over Hoka.

Shoes like the Hyperion Tempo and Launch provide responsive snappiness preferred for faster paces. However, on recovery days the extra cushioning of Hoka shoes helps absorb mileage impact.

4) For Flat Feet

The Brooks Adrenaline GTS stands out as an excellent stability shoe for flat feet. It has guide rails and medium to high arch support to help correct overpronation and provide consistent stability for each stride.

Hokas may feel too unsteady without enough arch support for flat feet.

5) For Back Pain

Hoka shoes with thick cushioning like the Clifton or Bondi can help alleviate back pain from long hours on your feet.

By absorbing impact and reducing spinal strain and inflammation, Hokas can make prolonged standing or walking much more comfortable if you suffer from back soreness.

6) For Standing All Day

With the Bondi or Gaviota models, Hoka’s extra thick midsole foam minimizes fatigue and joint compression that comes from being on your feet all day long. Nurses, retail workers, and others needing comfortable shoes for standing long shifts will benefit from Hoka’s superior shock absorption.

7) For High Arches

If you have rigid high arches, the Brooks Ghost or Glycerin offers insoles that conform to fill arch gaps and cushion each step.

The firmer sole of Brooks provides a more supportive structure for high arches versus Hokas which may lack needed stability.

8) For Hiking

Both Hoka and Brooks design excellent hiking shoes able to conquer tough trails.

The durable Vibram outsole and protective upper of the Hoka Speedgoat Mid keep feet protected from roots and rocks while the Brooks Cascadia has a Gore-Tex waterproof upper for dry feet even when streams are high.

9) For Plantar Fasciitis

The soft bounce of the Hoka Clifton coupled with a roomy toe box takes the pressure off the plantar fascia, making it a top option alongside the well-cushioned Brooks Ghost and Glycerin for minimizing heel and arch pain.

final Verdict:

In the battle of Hoka versus Brooks, there isn’t t actually a better option. Each brand has strengths that make it ideal for certain runners and uses.

Hoka prevails when it comes to providing the softest, most cushioned ride. Their shoes protect joints and absorb shock impressively. However, they may feel unstable at faster speeds.


Brooks offers a consistent fit and feel across their lineup. Runners get a balance of cushioning, support, responsiveness, and versatility in shoes great for daily training. The brand suits more foot types.

In the end, it comes down to your priorities and running style. Hopefully learning about the core differences between these two top brands will help you decide if Hoka or Brooks is better matched to your needs. With either choice, your feet are sure to be happy hitting the road!

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